“Hilton will become the first upscale international brand to operate in Cape Verde, a region with encouraging economic and tourism growth projections, some liken to that of the Canary Islands. Expansion in Africa is key to Hilton’s development strategy, as is identifying new emerging destinations like Cape Verde. The new Hilton Worldwide Resort, located in the heart of the main resort area of Sal Island will draw visitors year round to enjoy an outstanding resort experience in fantastic sunny weather, and we are delighted to have signed this management agreement,” said Jean-Paul Herzog, president, Hilton Hotels, Middle East & Africa.
Hilton Cape Verde will be Hilton’s ninth property in Africa. The principal airport for Cape Verde is a short 18km (11.2 mile) drive from the resort. The three-storey new build beach resort will feature a spa, health club and swimming pool, in addition to a restaurant, two bars and a nightclub. For special events and business travel, the hotel will also house a ballroom, conference and meeting rooms, and a business centre.
Jacques Monnier, CEO, Vela Verde Tourismo SA said, “The signing of this agreement with Hilton is a clear indicator of Cape Verde’s economic and tourism potential. We are excited about bringing the first Hilton hotel to this archipelago that will offer a world-class guest experience and resort standards.”
“The Hilton Cape Verde is an exciting addition to our stellar resorts portfolio and to the greater collection of Hilton Hotels around the globe,” said Jeff Diskin, senior vice president, Brand Management – Hilton Hotels & Resorts. “We look forward to continued growth in Africa, across the continent’s incredible diversity of destinations, cultures and business opportunities.”
Hilton currently operates eight hotels in Morocco, Algeria, Nigeria, Ethiopia, Kenya, Cameroon and South Africa. Additional Hilton properties are under development in Africa in Equatorial Guinea (Malabo), Uganda (Kampala) and Ghana (Accra).
In the U.A.E, properties under development are the Residence, Beach Club and Conrad – all in Dubai, two Worldwide Resorts in Ras Al Khaimah, and the first Conrad Hotel in Abu Dhabi. The signed development pipeline also extends to Qatar, Kuwait, Lebanon and Jordan (Amman & Aqaba). Furthermore, the new-look Hilton Luxor Resort & Spa is scheduled to open after a complete facelift is completed in October 2008.
Hilton Hotels Corporation is the leading global hospitality company, with more than 2,900 hotels and 490,000 rooms in 76 countries and territories, including 100,000 team members worldwide.
The company currently operates 43 hotels in the Middle East and Africa – 18 hotels in Egypt, nine hotels in the UAE, four in Saudi Arabia and one each in Oman and Kuwait, plus another ten hotels in Africa and the Indian Ocean.
Hilton’s heritage in the Middle East stretches back nearly 50 years, when it became the first international hotel brand to open a property in Egypt – the Nile Hilton in 1959. It was also the first international hotel brand to open a property in the UAE over 35 years ago – the Hilton Al Ain in 1971 and has a signed development pipeline of an additional 15 properties across Middle East & Africa in the U.A.E, Qatar, Kuwait, Egypt, Lebanon, Jordan, Equatorial Guinea, Uganda and Ghana.
The Hilton Family of Hotels adheres to founder Conrad Hilton’s philosophy that, “It has been, and continues to be, our responsibility to fill the earth with the light and warmth of hospitality.” The company put a name to its unique brand of service that has made it the best known and most highly regarded hotel company: be hospitable®. The philosophy is shared by all brands in the Hilton Family of Hotels, and is the inspiration for its overarching message of kindness and generosity (www.behospitable.com)
